It has been a very busy month of getting the message out to the masses! We have now developed very strong vendor partnerships that will bring tremendous savings to the healthcare systems, and their cost of goods (COG). Pricing is only one small part of the overall plan as a good logistical structure is just as critical. A good cost on a pound of coffee, or a great morning muffin, really means nothing if it cannot get to the Barista or bakery case in time to sell it. Our new e-commerce system will allow each hospital to have specific access and menus developed for their individual product listings, along with specific regionally developed cost structures. Having a single portal location that each hospital can go to and place orders for multiple vendors will expedite the entire process. They will not be inundated with multiple vendor calls or pile of literature to go through. Weekly specials, special promos and seasonal goods will all be part of our monthly notifications. The buying power and cost advantage will be very quickly realized across the line. In many cases we have reduced the COG by as much as 30% on product and general supplies. We had one cafe that was paying over $0.28 for his logo cup/lid/jacket combination. We were able to switch him over to a high end product with one of our partners that reduce that same combo to $0.185!! I'm not a math wiz, but that adds up quick. In addition, we were able to reduce his required minimum orders by 35%, which freed up much of his monthly/quarterly CODB (cost of doing business).
Our clients will be introduced to our vendor partnerships via our marketing packets and email flyer's.
With this type of collective buying and system power behind you and your healthcare system/hospital location, the tide of profitable operations is (can be) shifting away from the third party retailers that take your best spaces and its strong income potential out the front door and to their bank. Let's make that tide a tsunami shift that goes to your bottom line to the benefit of your true mission.............improve patient care!
Thursday, April 30, 2009
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